Bryan Dar Santos, BA

Bryan Dar Santos is a Research Consultant and the Head of Hoovest Analytics with Hoovest Enterprises Corp.

Since entering the financial industry in 1999, Bryan’s experience in the capital markets and private business has crafted his skills in weaving through market turbulence, looking beyond the headlines and creating a positively unique investment experience for his clients. Bryan believes that investing is more than a curvature of numbers—it is an art form that requires a deep understanding of human emotions with an element of intuition. His passion for the industry expands beyond the trading floor and into the classroom where he teaches future generations of financial experts in the art of investing. Prior to entering the financial industry, Bryan earned a bachelor’s degree in psychology and worked with autistic children in the lower mainland.

Early in Bryan’s career, his background in psychology has helped him develop a deep respect for the seemingly erratic behaviour of the markets while he worked as a trader for a prominent brokerage firm in Vancouver. He witnessed first-hand the destructive effects of the tech bubble bursting and the events of 9/11. Thereafter, Bryan turned his focused on helping investors withstand market turbulence and was the primary market and investment specialist for hundreds of financial advisors across British Columbia.

In 2011, Bryan branched out on his own and provided independent financial counselling to financial advisors, businesses, and retail investors. He conducted research on a variety of financial matters and products including private securities and published a financial magazine from 2011-2014 that helped Canadians to earn, save, grow, and protect their money. Since 2014, Bryan has been a prominent instructor of financial and financial licensing courses. In the summer of 2019, Bryan joined Hoovest Wealth Management, allowing him to incorporate Hoovest’s cutting edge platform and unique product offering to his clients.